Published: 16:50, December 11, 2023 | Updated: 17:03, December 11, 2023
TikTok e-commerce back to Indonesia, merges with GoTo
By Xinhua

The Tik Tok booth is seen at the Creative Industries Expo of South by Southwest Conference and Festivals in Austin, Texas, the United States, on March 12, 2023. (PHOTO / XINHUA)

JAKARTA — TikTok's e-commerce service is going to restart in Indonesia on Dec 12 with strategic cooperation with Indonesia's GoTo Group, GoTo said on Monday.

According to a statement by GoTo, its e-commerce unit and TikTok Shop business will be combined under the existing entity, PT Tokopedia, with TikTok taking a controlling stake of the enlarged entity.

The GoTo ecosystem consists of on-demand services, e-commerce, financial technology and logistics through the platforms

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For this merging cooperation, TikTok has also committed over $1.5 billion in the next few years to provide financial support for the future development of the e-commerce business, said the statement, adding that the two companies would work together to promote Indonesia's digital economy and support local small- and medium-sized enterprises.

GoTo Group, or PT GoTo Gojek Tokopedia Tbk, is Indonesia's largest internet technology company. The GoTo ecosystem consists of on-demand services, e-commerce, financial technology and logistics through the platforms of Gojek, Tokopedia, GoTo Financial and GoTo Logistics.

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TikTok halted its e-commerce feature, TikTok Shop, on Oct 4 due to new regulation implemented by the Indonesian Trade Ministry, which banned direct sales on social media platforms.